From launch to a
Featured badge.
Smart Video Controls — a privacy-first Chrome extension built by SBR Digital — earned the Chrome Web Store's Featured badge. Here's the short version of how it got there, and what it means for your extension.
A small extension, built like a product.
Smart Video Controls
Smart Video Controls remembers your exact spot in every video and resumes it when you come back — with keyboard shortcuts for skip, speed, and volume on top. No accounts, no setup, nothing to configure.
The hard part is where it works: inside the cross-origin embedded players other extensions can't reach. And it stays out of the player's way otherwise — the native controls are left untouched, and the big streaming services (Netflix, Prime Video, Disney+, Max) are excluded entirely.
It ships to Chrome, Edge and Firefox from one codebase: a single git tag runs the test suite and publishes to all three stores in parallel.
One tag, three stores.
The release pipeline
Publishing an extension to three stores by hand is three checklists, three upload forms, and three ways to ship the wrong zip. So we automated all of it: pushing a version tag runs the full Playwright test suite against the real extension, then builds and publishes to the Chrome Web Store, Edge Add-ons, and Firefox Add-ons (AMO) in parallel — with a guard that refuses to ship unless the tag matches the manifest.
A dry-run mode builds and lints every store package without uploading, so the pipeline itself gets rehearsed before it touches a store. What used to be an afternoon of form-filling per release is now one command.
Featured isn't a popularity contest.
Smart Video Controls earned its badge with a few hundred users — not a few million. The Chrome Web Store rewards the quality of the experience, not the size of the audience.
Craft users can feel
Position memory that just works, shortcuts that don't collide, a resume at 12:04 that's always right. The details that make an extension feel finished — because it is.
A modern foundation
Built on Manifest V3 with current Chrome APIs, and following the Web Store's recommended practices for extensions — the checklist the badge actually reads from.
Privacy by default
No accounts, no analytics party, no data leaving the machine. Minimal permissions, clearly disclosed — trust is a feature, and the store treats it like one.
Have an extension to feature?
Tell us about your project. We'll come back within two business days with a plan.
Prefer email? apoorv@sbrdigital.in
- No sales calls to get a real answer
- A named engineer, not an account manager
- Honest scope, even if it's "not yet"
Thanks — we've got it.
We'll be in touch within two business days. Talk soon.